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Industry Analysis Application With Harvard Business School Case – Crown Cork & Seal In 1989 profile

Industry Analysis Application With Harvard Business School Case – Crown Cork & Seal In 1989 profile

1. What are the industry structure and dynamics of the metal container industry? What are the

industry trends? Implications of these trends?

2. What strategy does CC&S have for competing in this industry? What advantages does a

firm the size of CC&S have for competing with American Can and Continental Can?

3. What are the major issues that William Avery faces in 1989? What advice would you offer

him about these issues?